DEMAT Survey Report

European machine tool builders are facing competition from emerging countries in a situation shaped by the economic crisis. New business models with a stronger service orientation are seen as an instrument to react to the upcoming competition and future challenges.

Therefore, three concepts of particularly promising new service-based business models in the machine tool building industry were empirically tested by the Fraunhofer Institute for Systems and Innovation Research ISI in an online survey. Data was collected in the second half of 2012 among the members of the European machine tool association (CECIMO). Results which can help to support machine tool building firms in the face of competition are presented in the report you can download bellow.